Supermarket Filippo Berio oil compared to High Polyphenol Olive Oil
20 September 2024
There's now a very small price difference between supermarket oil and the much higher quality, much healthier type of olive oil. Get the best offer in the UK.
The price of olive oil has increased in recent years—rising a staggering 127% in the period from Dec ‘21 to Dec ‘23.
Graph showing the price of olive oil over the past 5 years - data courtesy of ycharts.com
Surprisingly though the price of high polyphenol olive oil, the healthiest type of olive oil, has remained relatively stable. This means the price gap between two very different categories, the ordinary bulk olive oil and the high quality, high polyphenol olive oil is now a lot smaller than it was.
This is especially true when you make use of a multi-pack discount. Opus Oléa is currently the best value multi-pack purchase you can make in the UK. When bought like this, the deal comes out to £13.88 per 500ml of oil.
Comparing Opus Oléa to Filippo Berio, the most bulk supermarket brand in the UK, Opus Oléa’s value becomes obvious. If you spend just a little extra, £3.83 for the equivalent of a 500ml bottle, you get a 100% greek, single origin, high polyphenol oil that is made without the use of chemicals or pesticides. The same cannot be said for Filippo Berio, and they are very nearly at the same price.
Price difference between lower quality supermarket oil and high quality polyphenol olive oil
With the price difference so small, we recommend going with the much higher quality product, direct from the producer. This cuts out the logistics and storage fees that come with large chain supermarket contracts. Not to mention the sub-optimal conditions the oil may be stored in while being distributed around—things like drastic heat changes and exposure to sunlight. If you buy directly from a producer they have a lot more control over these factors and are able to take steps to preserve the oil (and the healthy polyphenols).
With the 23/24 harvest season drawing to a close, it’s a good time to place your last order of the year. With a bundle purchase you’ll be set until early 2025 when the new 24/25 harvest year oils land in the UK. It’s important to think about your purchase timing in this way as freshness is important for polyphenols.
While stock lasts—take advantage of this saving and free delivery by purchasing 6 x 750ml bottles of Opus Oléa direct from the Opus Live Well website here.
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